All agencies · Social Media

The Social Shepherd review

CONDITIONAL

Award-winning UK/US social-first agency (Best Large Social Media Agency 2023-24, Agency of the Year 2025) with solid pricing bands, but only average customer Trustpilot reviews and low employee sentiment (Glassdoor 2.4) that raise delivery-consistency questions.

Pricing: $2,000–$10,000 per month Reported — not published by the agency
Pricing: content production $2-10k/mo, paid social management $2-8k/mo. source ↗

Score 3.3/5Confidence: mediumLast evaluated 2026-07-19Website

Verdict

The Social Shepherd (founded 2018, UK + US) is a social-first agency with real industry recognition, Best Large Social Media Agency two years running and UK Social Media Agency of the Year 2025, plus reasonable, transparent pricing bands (content production $2-10k/mo, paid social $2-8k/mo). The tension the rubric surfaces: award recognition sits alongside only average customer reviews on Trustpilot and notably low employee sentiment (Glassdoor 2.4/5), which can signal delivery churn or inconsistency (and note scammers have impersonated the brand, so verify you're dealing with the real agency). A credible, awarded social shop; reference-check recent client results and the team you'd get before committing.

What we verified

Each claim below was checked against a named source, last on 2026-07-19. Follow any of them and check for yourself — that is the point of publishing them.

What other platforms say

Trustpilot average · Glassdoor 2.4 · Awards multiple

Awarded, capable social-first agency with transparent pricing, but average customer reviews and low employee sentiment temper it.

These are other platforms' numbers, not ours. We report them because they are part of the picture, and we do not average them into our score — our score comes from the published rubric above.

Red flags

How it scored

Platform & format depth (short-form video)

Strong · inferred

Social-first with video/content production capability.

Engagement & pipeline not vanity

Adequate · inferred

Outcome framing present; customer reviews only average.

Creator/UGC & influencer

Adequate · inferred

Creator/UGC capability plausible; scope not detailed.

Content originality & native voice

Strong · verified

Award-winning creative/social work.

Community building

Adequate · inferred

Community/social management within full service.

Vertical & stage fit

Adequate · inferred

Broad brand base across B2C/B2B.

Contract & pricing transparency

Strong · verified

Transparent pricing bands ($2-10k content, $2-8k paid social).

What we could not verify

Sources

Visit their website

This agency has not published a paid trial. What a paid trial is.

Others we evaluated in Social Media

Same rubric, same evaluator, same date range — so these are directly comparable to the verdict above.

See all 27 Social Media agencies we evaluated →

Koolav is paid by neither the agencies it evaluates nor by placement. If you believe an evaluation is wrong, we will re-review it and publish the result either way.