KoolavAll agenciesBy industryBy disciplineReportsHow we vet
All agencies · UGC & Creator Content

Trend.io review

CONDITIONAL

Now 'Trend by soona' — credit packs with the clearest unit economics in the category ($550 for 6 videos down to $69.14/video at $3,872), but a 2-3 week turnaround, no vetting standard, and a gap between the marketing promise of 'ads, wherever you wish' and a contract that licenses content 'for your internal business uses'.

Pricing: several published tiers Published by the agency
Published pricing: Starter $550 for 60 credits (up to 6 videos / 15 photos, $91.67 per video); Essential $1,045 for 140 credits ($74.64 per video); Growth $1,980 for 280 credits ($70.71 per video); Scale $3,872 for 560 credits ($69.14 per video). Each hired creator produces 5 images or 2 videos. source ↗

Score 3.05/5Confidence: mediumLast evaluated 2026-08-11Website

Verdict

Trend is the easiest vendor here to price and the hardest to be sure about. What you buy is unambiguous: credit packs at $550, $1,045, $1,980 and $3,872, each mapped to a stated deliverable count — 6, 14, 28 or 56 videos, or 15 to 140 photos — with the per-video cost falling from $91.67 to $69.14 as the pack grows, and each hired creator producing five images or two videos. Nothing else in this file lets a buyer compute a per-asset cost that precisely before signing up. Two things need checking before you do. First, ownership: Trend is now operated as 'Trend by soona' — its logo asset, terms, privacy policy and support documentation all sit on soona.co — which matters because the contract you are agreeing to is soona's, and soona's is not quite what Trend's marketing says. The pricing page tells you approved content is 'fully licensed to you... use it on your website, social media, Amazon product pages, IG shops, google shopping, ads, wherever you wish'. The terms grant a 'non-exclusive, perpetual, worldwide, transferable, and sublicensable license' but scope it to 'your internal business uses', which is narrower language than 'wherever you wish' and is the phrase a dispute would turn on. Second, the money is one-way: all fees are non-cancelable and non-refundable, and retainer balances reset annually and expire after 13 months, so unspent credits are a real risk on a lumpy content calendar. Beyond that, the model is slow by category standards at an average two to three weeks to produce a full order, there is no vetting standard published behind 'thousands of creators in the network', no whitelisting or Spark Ads capability described anywhere, and no feedback loop. A sound choice for a brand that wants a known number of photo and video assets at a known unit price and can wait three weeks. Not the right tool if the plan is to whitelist winners or to iterate weekly.

What we verified

Each claim below was checked against a named source, last on 2026-08-11. Follow any of them and check for yourself — that is the point of publishing them.

What other platforms say

Trustpilot 3.2 (6)

No meaningful independent review base: six Trustpilot reviews on a profile the company has not recently invited reviews to, and no substantive G2 listing located.

These are other platforms' numbers, not ours. We report them because they are part of the picture, and we do not average them into our score — our score comes from the published rubric above.

Red flags

How it scored

Usage rights, term and paid amplification

Adequate · partly_checkable

Marketing states approved content is 'fully licensed to you' for 'ads, wherever you wish'; the governing soona terms grant a 'non-exclusive, perpetual, worldwide, transferable, and sublicensable license' but scope it to 'your internal business uses'. Perpetual and worldwide is real, the two statements do not say the same thing, and neither addresses whitelisting or creator-handle ads.

Creator sourcing and vetting depth

Weak · verified

'Thousands of creators in the network and we are constantly growing', described by demographic range ('every type of person: race, gender, shape, size, age, interests') rather than by any selection standard. No vetting criteria published.

Brief-to-delivery cycle time

Adequate · verified

'On average it takes 2-3 weeks to get all of your content produced.' Published and specific, and roughly twice the stated cycle of the faster marketplaces here.

Volume and throughput per month

Excellent · verified

Credit packs map directly to deliverables: 60 credits = up to 6 videos or 15 photos, rising to 560 credits = up to 56 videos or 140 photos, with each creator producing 5 images or 2 videos. The buyer knows the output count before purchase.

Performance feedback loop

Weak · inferred

None described. A content production marketplace; nothing indicates Trend or soona sees what the assets did in an ad account.

Disclosure and FTC compliance

Weak · inferred

No FTC or endorsement-disclosure process located. Note that Trend's model is content-for-hire rather than creator posting, which reduces but does not eliminate disclosure exposure once the asset runs as an ad.

Pricing and commercial transparency

Strong · verified

Four published packs — $550/60 credits, $1,045/140, $1,980/280, $3,872/560 — with per-video and per-photo unit costs stated at each tier and no subscription or platform fee. Marked down from Excellent because the soona terms make all fees non-cancelable and non-refundable and expire retainer balances after 13 months.

What we could not verify

Sources

Visit their website

This agency has not published a paid trial. What a paid trial is.

Others we evaluated in UGC & Creator Content

Same rubric, same evaluator, same date range — so these are directly comparable to the verdict above.

See all 13 UGC & Creator Content agencies we evaluated →

Koolav is paid by neither the agencies it evaluates nor by placement. If you believe an evaluation is wrong, we will re-review it and publish the result either way.