SplitMetrics Agency review
A full-cycle mobile growth agency with verified Apple Ads, ASO, paid-social, creative-testing, international scaling, and revenue/KPI evidence.
No published price we can link to. We do not estimate one — ask on the call, and see the pricing-transparency line in the scores below.
Verdict
SplitMetrics Agency is a strong fit for established apps that need Apple Ads and ASO integrated with creative testing and broader paid acquisition. Current G2 reviews describe more than 18 months of agency support, brand protection, country expansion, custom screenshots, Meta, Google, TikTok, revenue, and KPI improvement. The group also sells software, so define the human service scope, MMP and privacy responsibilities, fraud controls, data access, and pricing separately.
What we verified
Each claim below was checked against a named source, last on 2026-07-24. Follow any of them and check for yourself — that is the point of publishing them.
- Current G2 reviews describe Apple Ads management, ASO, brand protection, custom screenshots, country expansion, Meta, Google, TikTok, revenue, and KPI improvement. g2.com ↗
- SplitMetrics publishes cases reporting trial growth, CPA reductions, registration-cost reductions, non-brand revenue growth, and app-store experimentation. splitmetrics.com ↗
What other platforms say
Current verified reviews consistently praise Apple Ads, ASO, analysis, communication, and cross-channel growth; commercial terms remain opaque.
These are other platforms' numbers, not ours. We report them because they are part of the picture, and we do not average them into our score — our score comes from the published rubric above.
Red flags
- Software and agency scope must be separated contractually
- No public agency pricing
- Require channel-level post-install quality metrics
How it scored
App Store Optimization depth
Current reviews and cases cover ASO strategy, keywords, screenshots, store behavior, and A/B testing.
Paid user-acquisition depth
Apple Ads management is deep and reviews also cite Meta, Google, TikTok, and international expansion.
Privacy-safe measurement and MMP fluency
Campaign analytics, performance management, and testing are substantial; explicit SKAN and MMP controls need contracting.
Activation, retention and lifecycle
Cases connect acquisition to registrations, trials, revenue, and sustainable growth rather than installs alone.
Mobile creative testing
Custom screenshots, store experiments, ad creative, and A/B testing are core capabilities.
App client evidence and outcomes
Current verified reviews and a broad case library report CPA, registration, revenue, conversion, and scaling outcomes.
Fraud, compliance and account safety
Brand protection is cited, but detailed invalid-traffic, access, and platform-compliance controls are not public.
Pricing, contract and data ownership
No useful public agency pricing, data ownership, or cancellation terms were located.
What we could not verify
- SKAN, ATT, MMP, and privacy operating details
- Fraud rejection, account permissions, and incident handling
- Agency pricing, minimum term, data ownership, and termination
Sources
- https://splitmetrics.com/
- https://splitmetrics.com/agency/
- https://splitmetrics.com/agency/fully-managed-apple-search-ads/
- https://splitmetrics.com/cases/
- https://www.g2.com/products/splitmetrics-inc-splitmetrics-agency/reviews
This agency has not published a paid trial. What a paid trial is.
Others we evaluated in Mobile / App Marketing
Same rubric, same evaluator, same date range — so these are directly comparable to the verdict above.
See all 14 Mobile / App Marketing agencies we evaluated →